LOST PARADISE x WHITE CITY STUDIOS 


Taking Over Soho House White City With Lost Paradise. 


Facilitating & Production of British ready-to-wear designer Lost Paradise as together we announce an official collaboration with the illustrious Soho House group's newest creative initiative...WHITE CITY STUDIO. Exclusively launching at the White City House, Spearheading designer label Lost Paradise will curate a week-long immersive installation reflective of the brands' tasteful attention to detail.

Commencing from the 20th September - 24th September, ‘21,  Lost Paradise designed their own installation space seamlessly within the White City House Ground Floor matching an aesthetically suave lifestyle whilst showcasing new season collections and a limited edition collaborative T-shirt with WHITE CITY STUDIOS. 

Quality-led and executed with precision, LOST PARADISE continued to make their mark for five whole days on the Soho House White City space and feature in the Soho House app with soaring popularity amongst house members.




To celebrate the launch of the collaborative pop-up, James Loach Co & Lost Paradise hosted a grand, invite only dinner for chosen talents, press and gifted creatives who had assisted in the making of the brand, and it’s rising success. Guests were invited with a bespoke physical invite colour co-ordinated tastefully with the SS21 colour pallete. Welcomed with a ‘Lost Paradise’ cocktail supplied by our good friends at Wray & Nephew & White City House. Sounds & Vibes provided by DJ’s Jamo Beatz & Lily Mercer . 




JAMESLOACH.CO - LONDON UK 2022